This week, instead of virtual reality, some cold hard reality: there’s no pot of gold waiting for you at the end of the Chinese co-production rainbow.
Zhang Yimou’s The Great Wall, starring Matt Damon and co-produced by Universal, Legendary, LeVision and China Film Group, succeeded in eliciting a universal “Meh” from audiences around the world, earning roughly $172 million USD in China (a figure which once would have been astonishing but now is unimpressive) and around $35 million USD in North America. With combined production and marketing expenses in the neighborhood of $250 million USD, and global revenues expected to peter out at $320 million USD (prior to exhibitors taking their share), it’s safe to say that investors in “the biggest-ever U.S.-China co-production” are less than thrilled.
On the bright side, we’ll hopefully be spared a glut of formulaic Great White Hope films set against the backdrop of other historical Middle Kingdom marvels, pimped by puffy Chinese real estate companies with their eager Hollywood studio mascots in tow. Folks actually have to think now, and that’s a good thing. So, let’s elevate that thinking with some straight talk.
First, the unfortunate fact is that…(full post on AWN)
Thanks to Asa Butcher, Senior Editor at gbtimes, for his article on the inception and development of BAN JIN BA LIANG, Disney’s first Chinese TV co-production.
Rick Garson is a unique figure in entertainment. A colorful, controversial executive and entrepreneur, Rick’s range of experience includes promoting Michael Jackson’s “Bad” tour as well as creating and producing the Billboard Music Awards. He career has also been defined by innovation such as his development and promotion of the Rolling Stones’ “Steel Wheels” pay-per-view music special, the first of its kind.
Rick first hit China’s radar in 2008, when he produced the Beijing Olympics’ “Divas in Beijing” concert TV series. Since then, he’s had his hands dirtied and his nose bloodied in the rough-and-tumble world of Chinese events and entertainment. Rather than turn tail and go home, Rick doubled-down and moved to China in 2013.
He’s now breaking new ground in mixed reality with his latest venture, VX Entertainment. VX Entertainment provides world-class content for the immersive media era, and features what may be the first high-end mixed reality showroom (at least the first of its kind in China) combining projection technology, virtual reality and holography.
I had the opportunity to catch up with Rick in his Beijing studio, experience VX Entertainment’s mixed reality showroom for myself (one word review: awesome) and ask some questions about where he is and where he’s…(full post on AWN)
(A seven-year odyssey comes to fruition as Disney’s first original Chinese TV co-production.)
This week, I’m taking a break from virtual reality, augmented reality and mixed reality to talk about actual reality: Chinese stone lions are alive!
A “seven-year itch” was finally scratched as I watched the premiere of Ban Jin Ba Liang (半斤八兩 in Mandarin, which loosely translates to “tweedledum and tweedledee”) January 16th, 2016 on China’s Dragon TV channel. In 2009, Wen Feng, Yi Yan and I had the crazy idea to make a buddy comedy about Chinese stone lions. Initial development was bootstrapped by our Beijing-based content company Magic Dumpling Entertainment under the working title Stone Cold Lion, featuring our hearty heroes Chip and Nick.
Stone Cold Lion was a finalist in the 2011 Kidscreen Summit’s “Pitch It!” contest, and Disney China acquired the property in…(full post on AWN)
The title may be a tad hyperbolic, but thanks to the folks at the MIT Technology Review for the piece on my VR activities in China…
Early last month in the gambling haven of Macau, I attended a SIGGRAPH conference for the first time in a long time. My initial SIGGRAPH experience as a student volunteer in 1993 was eye opening, and I was a regular attendee and occasional speaker for the next 15 years – including the very first SIGGRAPH Asia in Singapore, 2008. As an outsourced event, SIGGRAPH Asia has always been a distant relative to “SIGGRAPH SIGGRAPH” (as many folks comparatively refer to the “real” conference), but the initial offerings in Singapore and Yokohama were respectable.
Cut to today. Scarfing down a plate of Doritos at the SIGGRAPH Asia 2016 opening reception is a far cry from doing shots off the back of an SGI Onyx at the Nixon Library in the heady days of 1993 (though perhaps an appropriate analogy for the austerity arc of the graphics industry over the past two decades). Twenty years ago, there was a palpable sense that “anything is possible,” even though much still was not. Now – at a time when anything essentially is possible – we seem to be holding back. These days, CGI is like Doritos: tasty but predictable. And the VR game-changer has yet to emerge.
I attended all four days of the SIGGRAPH Asia conference and decided to distill my notes into three key observations (I’m a big fan of The Rule of Three). The following takeaways are… (full post on AWN)
A brief interview filmed earlier this year by my alma mater, The Cleveland Institute of Art.
My career in the arts and entertainment has taken me to a number of unexpected places, from The Walt Disney Company to China. In my 25+ years in the business, I’ve worked as an artist, animator, technician, teacher, consultant, entrepreneur, producer and executive. People make various assumptions about my educational background when they meet me, but everyone is uniformly surprised to learn that I graduated with a degree in painting.
The Cleveland Institute of Art’s Painting major taught me to conceptualize, visualize and apply myself in freeform creative situations where I had to rely upon my own instincts and inquiry to move forward. The skills I developed are as quantifiable as those from any design program, and have put me in good stead to handle uncertain situations where I not only need to come up with good solutions but also must determine the real issue. We are increasingly faced with such scenarios in our contemporary, multi-faceted, visually-oriented careers.